Personal Professional Goodwill of a Single Owner Service Business or Practice
The valuation and distribution of the personal professional goodwill of a single owner service business or practice is a highly contentious issue. Personal professional goodwill is the portion of a business’ professional goodwill attributable to the presence or reputation of the owner or other key person. For example, suppose a medical practice has a goodwill value of $5 million, but that the doctor who owns the practice is a nationally recognized expert in his field. If the doctor left the practice, half of the patients of the practice would follow him to his new practice. In such a case, the personal professional goodwill attributable to the doctor is $2.5 million.
Although New York certainly allows for the valuation and distribution of this asset, the Courts have not adopted or required any particular valuation method. Therefore, the quality, credibility, and effectiveness of the appraiser, and the expertise and preparation of the attorney will be among the most critical determining factors in successfully presenting or defending a valuation of personal professional goodwill.
